Extra Police Patrols Target Speeding Drivers on Redlands Roads Throughout July

REDLANDS — The Redlands Police Department is encouraging drivers to follow the speed limit and “slow the fast down” as part of a targeted enforcement campaign beginning this month.

Throughout July, additional officers will be on patrol looking for motorists who are speeding or driving too fast for road conditions.

Speeding remains a leading factor in deadly crashes and is consistently the top safety concern among surveyed California drivers, according to the 2025 California Traffic Safety Survey. Even minor increases in speed reduce reaction times for drivers and significantly increase the force of an impact.

According to the National Highway Traffic Safety Administration, 11,288 people died in speeding-related crashes in the United States in 2024, accounting for 29% of all traffic fatalities that year. In California, speeding-related crashes killed 1,139 people in 2024.

“Speeding is dangerous and puts everyone at risk,” RPD Traffic Unit Supervisor Sgt. Jeffrey Frisch said. “Your daily choice to drive within the speed limit protects everyone in our community. Risky driving behaviors like speeding continue to cause preventable tragedies on California roads.”

The department advised motorists to take the following steps to prevent speeding and improve road safety:

• Plan ahead and allow extra travel time to avoid rushing.

• Follow posted speed limits, particularly in school and work zones.

• Adjust driving speeds to match changing weather, traffic and road conditions.

• Avoid aggressive behaviors, including tailgating and weaving through traffic.